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Business & Management

E-Mail Selling Techniques: (That Really Work!)

Stephan Schiffman | Paperback | 160 pages
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Description : E-mail has revolutionised the way we do business. In "E-mail Selling Techniques", sales guru Stephan Schiffman addresses e-mails' role in the twenty-first century sale: when to use e-mail to correspond with a prospect or established account, and when a traditional medium is more appropriate. "E-mail Selling Techniques" offers essential guidelines for the proper length and format of sales e-mails, advice on tone and content and tips for writing attention-grabbing subject lines. The essential book for sales professionals who rely on computers and portable e-mail devises to get the deal done.

Product Details

Publisher : Adams Media Corporation
Publication Year : 2007
Language : English
ISBN : 9781593377441
Categories : BUSINESS & MANAGEMENT
Product Dimension : 1.1 X 13.9 X 21.4 cm
Weight : 0.19 kgs

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Customer Reviews

| shast*****@yahoo.com |
Email has become an inevitable part of business marketing and this book details email selling techniques. Wonderful guideline as to length, essential format, tone of email, tips for attention grabbing email etc etc. make this book really a worth purchase. Very useful. Our business has really benefitted with this book. Recommended.
| prakash.********@gmail.com |
I ordered this one out of curiosity. My first impression, going through the first 40 pages is that, it is very useful for those who use emails for marketing. Has a lot of unique, viable and workable ideas.

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